Communications and Channel Strategist
About the job
Episode Four is looking for a Communications and Channel Strategist to work on a global financial account for a Fortune 500 client. You will be responsible for developing, executing, and optimizing marketing strategies, primarily for this client but possibly for others within the agency. This role involves a deep understanding of the overall media landscape and trends, with a particular focus on digital and experiential, as well as consumer behaviors across a variety of different audience segments. This role reports into the Account Strategy Lead and will partner with teammates in account, creative, production, and project management.
Experience & Skills
3-5 years of industry experience, preferably at a creative, media or marketing agency
Experience developing strategies and comms plans across and between a brand’s paid, earned, and owned channels (including digital, traditional, and experiential channels
The ability to balance creative, strategic, and analytical thinking
Familiarity with digital performance data and analysis
Proactive, motivated, self-starter
Strong interpersonal and communication skills
Excellent project management and organizational skills
Collaborative and a team player
Key Responsibilities
Work with strategic lead to ensure that brand strategies are implemented across all paid, earned, and owned channels, reflect the audience’s wants and needs, and are set up to achieve the best business results
Develop overarching go-to-market strategy for client/business, plus initiative-specific channel strategies across different audience segments; e.g., how does the brand and its initiatives appear in the world
Create a variety of comms and channel plans including: distribution strategies, roles of channel, messaging frameworks, event amplification strategies, and so on
Work with the media agency to influence channel placement and creative rotation
Draft and give client presentations and workshops, gain internal alignment with agency and account leads, present strategies in a clear and concise manner to build influence with key client stakeholders
Analyze data and provide opportunities and recommendations
Stay up to date with trends across the client’s industry and the media landscape
The role is primarily remote with some client travel, as well as the entire agency meeting quarterly in a different city. Remote work includes a lot of virtual time together via video conference and other collaboration tools. Episode Four offers competitive salaries commensurate with experience as well as unlimited vacation and a strong benefit package.
Please submit letters, resumes and salary requirements to info@episodefour.com.